Do you want to have a (new) website built for your business? Then you come across many options. But how do you know what suits you and what you need?

As a business owner, it usually doesn’t take long for someone to tip you off to having a website built with WordPress.

WordPress, however, can sometimes lead to confusion. After all, you have WordPress.com and WordPress.org, but they are not the same thing. WordPress.com is a blog and is not suitable if you want to represent your business on the Internet. We give 7 reasons to have your website built with WordPress in Amsterdam at OnlineLabs.

Benefits of having a WordPress website built

WordPress.com is a place where you can download the Open Source Content Management System for free. Then you can install it (or have it installed) on your own hosting. Some web hosts also offer you the ability to install WordPress with one click through a control panel. You may be a little tech-savvy and have enough with a YouTube instructional video. However, getting your own website built can be a hefty task. Especially if you want to give it a technically professional look.

Many startups think WordPress is free. Therefore, people think having a website built at home is easy. In principle, it’s not that difficult either. Still, there is an important argument for outsourcing the task of having a WordPress website built: the specialized knowledge you gain by doing so. This can be done in Amsterdam at OnlineLabs. In fact, your website will be made better than other sites, which means you:

  • Differentiate you as a professional from your competition. This avoids your look and feel being the same as every other provider in your field.
  • Giving your company a professional appearance.
  • Convince visitors to become customers faster. After all, your website is not meant to be a digital brochure or business card, but an extension of your business, your virtual front door to your office, practice or salon.
  • You are taken seriously as a provider in pricing. After all, perceived value and price must match.
  • Get the online marketing built in and attract more visitors to your site. In fact, the elements for this must be built in yourself.

Not everyone has the financial ability to outsource this work. Therefore, in the text below we have provided a link to WordPress premium themes so you can get started building a website yourself.

Features WordPress

Why WordPress is the best choice for your next website

Reason 1 – It’s like LEGO: you can have anything built with it
What makes WordPress cool is that you can really create anything with it. For example, having a website, webshop, community site, job site or online marketplace built. You can also have your own design built as a theme in addition to a standard theme.

Reason 2 – Premium themes on your website for a smaller budget
Getting a simple website built starts somewhere around €2,500.00. That’s not for every business owner and as a starter, often a bridge too far. Fortunately, there are beautiful premium themes for sale on sites like Themeforest. Often, for less than €100.00, you already have a beautiful theme that you can design to your own taste.

Reason 3 – The latest Internet functionalities available at very short notice
WordPress works with a basic CMS system, also called core, to which you can add various plugins. Many of these plugins are available for free and developed worldwide in response to new functionalities. With a custom CMS, you often pay a lot to add new features. As a WordPress website owner, you can often use an appropriate plugin right away.

Reason 4 – Easy to maintain yourself
WordPress keeps evolving, so you always have new features at your fingertips. The downside is that both the core and plugins need to be updated regularly. If you don’t do this, you open the door to hackers. Is this too technical for you? We can help you with this in Amsterdam. Otherwise, the system is user-friendly and you can easily add texts, images and videos yourself.

Reason 5 – Easily set up a webshop with WooCommerce
E-commerce is the future! So you can easily add a webshop to your website via the plug-in WooCommerce. Among other things, WooCommerce offers:

  • Reports: view your sales by month or by day.
  • Different product types: sell various products.
  • Attributes: filter functions and prices.
  • Product catalog: manage your products.
  • Stock management: receive notifications when stock is low.
  • VAT rules: set VAT for different countries.
  • Shipping methods: add shipping options.
  • Payment methods: add different payment options.
  • Coupons: offer discounts to customers.
  • Accounts: let visitors create an account.

WooCommerce

Reason 6 – Website responsive for mobile devices
One in five visitors access your website via a mobile device. Naturally, you want to provide a fine user experience. Mobile website viewing is becoming increasingly important, and with a responsive WordPress site, you are well prepared.

Reason 7 – All forms of online marketing can be integrated
WordPress stands out because you can easily integrate all major forms of online marketing. Think content marketing via blogs, social media marketing with plugins, and affiliate marketing. WordPress also offers numerous possibilities in terms of search engine optimization.

In short: a smart entrepreneur preparing for the future chooses WordPress. Have your website built in Amsterdam by specialists? At OnlineLabs, you’ve come to the right place. Get in touch today.