Google recommends analyzing your website with SEO tools. Screaming Frog is a very important one of these and we are fans! The advantage of scanning with different programs is that you look at a website from many different angles; this also provides optimization. You will be surprised at how many different fronts a website can be optimized on!
What can you do with Screaming Frog?
Screaming Frog analyzes all the pages that exist in a site. Even the pages that search engines don’t index. Then you get an overview of each page, of what is missing or what is not optimal. For example: which pages are missing a title, or is there duplicate content?
Optimized images
What many people do not know and do not take into account are images that are not optimized for format and file size. As a result, images often load large. So good optimization saves loading time again! And what do you give your images for title and alt text? With Screaming Frog you can see exactly which images leave room for improvement.
Incorrect (internal) links
Do you have any idea what effect links on your website can have? And removing a page just like that? With an SEO specialist, this is never “just done. There are always consequences to this. Fortunately, we can see those consequences using the fine SEO Screaming Frog tool! Take for example in ‘internal link’; with this you link from one page to another page of your own site. But what if the url is changed or the page deleted? We then always make sure that the ‘obsolete’ link is redirected to another page! Analyzing & interpreting is, in our opinion, the most important thing in the work of the SEO specialist. Performing optimization is of course also indispensable! Screaming Frog is a very fine tool in this regard, but certainly not the only one we use.
